Chrysler Imperial: Approved

Choleric · 05-17-2007, 11:48 PM

Chrysler executives have approved production of the new Imperial luxury sedan, according to industry sources cited by the Toronto Star. The official announcement is expected June 11th, according to the newspaper.

The company will invest $700 million for Imperial production at its its Brampton, Ontario plant, which already builds the Dodge Charger, Chrysler 300, and Dodge Magnum.

The news comes not long after Brampton workers rejected a company proposal that asked them to give up $115 per week in exchange for a contract to build the Imperial. The move put plans for production in jeopardy, but about 1,800 workers overturned the decision a few weeks later and accepted changes, according to the Star.

Chrysler announced plans to produce the new Dodge Challenger in early July 2006. Production will begin in early 2008. Chrysler will unveil the production version of the Challenger at the Chicago Auto Show in February 2008.

It's not known when the company will reveal the production Imperial, or how closely it will match the concept version. Various reports have indicated it will retain its 214-inch length and 123-inch wheelbase.

Another mystery is the Imperial's price. Chrysler's Joe Eberhardt previously said he believes the brand enhanced its image enough with the 300 that it can now push further into the premium segment, challenging Cadillac and Lincoln. Eberhardt said Chrysler is not ready for a $50,000 vehicle, suggesting the Imperial will be priced comfortably below that. Analysts have predicted the Imperial will be priced $5,000 to $7,000 above the 300.

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Merc1 · 05-18-2007, 12:30 AM

Cait wait to see this!

M

siko · 05-18-2007, 01:35 AM

Snore... snore... zzzzzzzzzzzzzz

Monster · 05-18-2007, 04:31 AM

This car is seriousely ugly and pointless. Chrysler approved this car because the 300c is doing well, if that is their reason.. then i think they are wrong.

Mr. Mercedes · 05-18-2007, 08:35 AM

Quote:

Originally Posted by monster

This car is seriousely ugly and pointless. Chrysler approved this car because the 300c is doing well, if that is their reason.. then i think they are wrong.

Agreed! At least now MB no longer has to bare any of the shame.

shonguiz · 05-18-2007, 08:39 AM

I hope they won't be stupid enough to use the same shitty design of the concept.

Merc1 · 05-19-2007, 10:36 AM

You guys are just unrelenting!!!

M

Mr. Mercedes · 05-20-2007, 12:56 AM

Quote:

Originally Posted by Merc1

You guys are just unrelenting!!!

M

How so Merc1? Just look at that thing...it's a bastardised Rolls Royce rip off. And this is supposed to represent the epitomy of Chrysler's capabilities. Very very dissapointing to say the least.

Merc1 · 05-20-2007, 06:21 AM

Quote:

Originally Posted by Mr. Mercedes

How so Merc1? Just look at that thing...it's a bastardised Rolls Royce rip off. And this is supposed to represent the epitomy of Chrysler's capabilities. Very very dissapointing to say the least.

Forgive me a I was having a moment of patriotism...lol.

M

Bartek Sikorski · 05-20-2007, 06:35 AM

I would like to see it with this front, look more like Chrysler

- ONLY REGISTERED AND ACTIVATED USERS CAN SEE ALL LINKS - CLICK HERE TO REGISTER

05-17-2007, 11:48 PM	#1 (permalink)
Choleric Justice Join Date: Oct 2005 Location: Great Plains Posts: 3,400 My Mood: Thanks: 564 Thanked 1,130 Times in 613 Posts	Chrysler Imperial: Approved Chrysler executives have approved production of the new Imperial luxury sedan, according to industry sources cited by the Toronto Star. The official announcement is expected June 11th, according to the newspaper. The company will invest $700 million for Imperial production at its its Brampton, Ontario plant, which already builds the Dodge Charger, Chrysler 300, and Dodge Magnum. The news comes not long after Brampton workers rejected a company proposal that asked them to give up $115 per week in exchange for a contract to build the Imperial. The move put plans for production in jeopardy, but about 1,800 workers overturned the decision a few weeks later and accepted changes, according to the Star. Chrysler announced plans to produce the new Dodge Challenger in early July 2006. Production will begin in early 2008. Chrysler will unveil the production version of the Challenger at the Chicago Auto Show in February 2008. It's not known when the company will reveal the production Imperial, or how closely it will match the concept version. Various reports have indicated it will retain its 214-inch length and 123-inch wheelbase. Another mystery is the Imperial's price. Chrysler's Joe Eberhardt previously said he believes the brand enhanced its image enough with the 300 that it can now push further into the premium segment, challenging Cadillac and Lincoln. Eberhardt said Chrysler is not ready for a $50,000 vehicle, suggesting the Imperial will be priced comfortably below that. Analysts have predicted the Imperial will be priced $5,000 to $7,000 above the 300. Source: - ONLY REGISTERED AND ACTIVATED USERS CAN SEE ALL LINKS - CLICK HERE TO REGISTER

05-18-2007, 12:30 AM	#2 (permalink)
Merc1 Contributor Join Date: Sep 2005 Location: Aurora IL USA Posts: 4,955 Thanks: 363 Thanked 672 Times in 346 Posts	Re: Chrysler Imperial: Approved Cait wait to see this! M

05-18-2007, 01:35 AM	#3 (permalink)
siko Devotee Join Date: Nov 2005 Location: Montreal, Canada Posts: 3,586 My Mood: Thanks: 815 Thanked 688 Times in 362 Posts	Re: Chrysler Imperial: Approved Snore... snore... zzzzzzzzzzzzzz

05-18-2007, 04:31 AM	#4 (permalink)
Monster Fanatic Join Date: Oct 2005 Location: Sydney Posts: 1,159 My Mood: Thanks: 392 Thanked 305 Times in 219 Posts	Re: Chrysler Imperial: Approved This car is seriousely ugly and pointless. Chrysler approved this car because the 300c is doing well, if that is their reason.. then i think they are wrong.

05-18-2007, 08:39 AM	#6 (permalink)
shonguiz Fanatic Join Date: Sep 2005 Posts: 1,459 Thanks: 172 Thanked 287 Times in 172 Posts	Re: Chrysler Imperial: Approved I hope they won't be stupid enough to use the same shitty design of the concept.

05-19-2007, 10:36 AM	#7 (permalink)
Merc1 Contributor Join Date: Sep 2005 Location: Aurora IL USA Posts: 4,955 Thanks: 363 Thanked 672 Times in 346 Posts	Re: Chrysler Imperial: Approved You guys are just unrelenting!!! M

05-20-2007, 06:35 AM	#10 (permalink)
Bartek Sikorski Advocate Join Date: Jan 2007 Posts: 771 Thanks: 277 Thanked 510 Times in 248 Posts	Re: Chrysler Imperial: Approved I would like to see it with this front, look more like Chrysler - ONLY REGISTERED AND ACTIVATED USERS CAN SEE ALL LINKS - CLICK HERE TO REGISTER

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