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Old 05-06-2006, 07:25 AM   #4 (permalink)
Yannis
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Re: BMW trying to attract "creative class" with a new ad campaign

Quote:
Originally Posted by BeeMer Boi
So to summarise that for you, BMW sold more cars in that one month of April than Audi has in the past year. So, 15 years till Audi takes over BMW? ... well, as I said, if it helps you sleep at night.
So what? BMW leads the market in US but Audi leads for example in China where it sells three times more than BMW. Also in the European market last year A4 and A6 were the segment leaders.
One market alone means nothing , it's the worldwide that count and right now BMW is the No1. Of course Mercedes used to be No1 but not anymore so noone really knows what will happen in 15 years from now.
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