| Re: "Looks" factor in politics I perfectly agree with you.
Our society is very superficial, the look is the most easy way to judge something (person or thing) and it almost the most important today. An excellent product won't sell if it does not look good, people will prefer the crappy one that looks better...And same goes for people, even politics, you will vote for the better-looking, or the one that speaks well. What they say is not as important...yet it is what really should be decisive!
Most people are less interested in content today. That is really not a good thing.
However our world has become so complex that it is not easy to have a good judgment. You can't expect everybody to know a lot on everything, so they judge with what they can see because they don't always know the rest.
When you buy a product, if you don't know anything about the technics behind it and have no time/wish to search information...you buy it on its look. What else can you do?
You spoke about mp3 player. I know nothing about them so if I want to buy one, two factors will decide for me: the price, the look. I'm not interested enough in them to search information and technical stuff, so I can't use another criteria to choose it!
For the politics it is quite the same, people don't really know who has the better recipe. It is so complex to deal with our world, globalization, lobbies, economical crisis...People have their own problems, and no more faith in politics. Too much deceptions, too much promises, too much failures... So they vote for the one that seems the more convincing, and look is part of that...
At least that is how I see things. |