Thread: What should DCX do with Maybach?
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Old 02-12-2007, 04:15 AM   #31 (permalink)
Hypersonic
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Re: What should DCX do with Maybach?
DCX did spend vast sums of money on marketing Maybach -- they targeted the wealthiest individuals directly through high-profile promotions (parties and sponsored events). Make no mistake about it, DCX made sure the people who needed to know what Maybach was, were well informed.
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