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Old 01-26-2007, 10:47 AM   #10 (permalink)
martinbo
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Re: Audi won't build the TT Shooting Brake.

Quote:
Originally Posted by Osnabrueck View Post
I think this is one of those segments that would have been well recieved by us car fans and purchased by absolutely nobody. It woud be cool - but just like an 7er touring, or an R-Klasse cabrio, it's not a configuration that makes a terribly good business case for itself.

On top of all that, a quasi-kombi platform would run the risk of taking the sex out of the TT's image. So you might sell 500 per annum and in the process cast a shadow on the entire line. Usually I bemoan Audi's product development, but this one I have to give a thumbs up.
Very well said Osna. The Shooting Brake makes for great poster material and us petrolheads would undoubtedly wax lyrical about the cool image but at the end of the day, the Shooting Brake would overlap uncomfortably with the hot hatch that Audi needs to succeed more: the S3.
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