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Originally Posted by TycoonGTR  Yannis will kill you...   |
Really no need to do that.
Really, my sources told me some high BMW officials had been disgusted by how VAG handled Bentley brand. Making a noble British performance brand into a pop-corn high-end luxury brand. Same official were much more impressed with Aston Martin brand management.
Yes, Bentley had much higher sales - that's due more desirable (read less expensive) Continental model line, and much wider dealer network. When RR Baby line will be completed, Goodwood plant enlarged, and dealer network widened then we will be able to make a correct comparison.
While in brand image RR is not only one but two or more classes higher than Bentley.