Merc1

Yes you can argue that MB still probably has better brand awareness and recognition, but as i said before, in the end, you can brag ALL you want about how your brand may be more wider known and respected, but if you're not selling as many cars as your main competitor, then something needs to change. It's as simple as that in the end, if you're not selling the most, then you're not on top (unless you want to argue in terms of profit margins, but that's a whole other bag or marbles).

Well for one we're talking about a small amount of cars here, nothing that can't be made up. Secondly sales aren't nearly the end-all in determining who is "on top". If that were the case VW would be the most prestigious German brand and we all know that isn't true. Sales are only part of the equation, and BMW and Mercedes aren't that far apart in sales to make it sound like the earth has moved.

M