This car (if marketed right) will sure be a real hit in Europe. Especially in Italy.
A competition to MINI, VW Beetle & rumoured upcoming Citroen CV2.
I hope car is well engineered. I can see many girls behind the wheel of this car.
But ...
MINI has one big advantage: its a special independent brand, not just a retro model in a VW, Fiat or Citroen model line. MINI has special & independent showrooms. Mini is a brand, Mini is a lifestyle. While Beetle, F500, upcoming CV2 are just funky lifestyle retro cars in a manufacturer's model line.
I can see Scion by Toyota one and only true MINI's comomeptition in the future (when & if Scion goes global & evolves in special funky cars like xB).
I like it. "Fičo" is back!
Zastava 850 - aka Fičo /fee:cho/ (basicly a Fiat 500, but manufactured by Zastava) was a cult car in former Yugoslavia in the past. I'm sure nostalgia will help this car to sell well in ex-Yugo countries as well.
