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Originally Posted by PHYBENZ The B is not coming to the US. The current exchange rate isn't favorable for Mercedes to seel such a low priced car in the US. It is also an image thing, and along the same lines of the exchange rate, MB wants to have a 7% margin for all their cars which they couldn't possibly have with the B.
The B class did earn 5 stars in the NCAP crash test. |
I think they used the exchange right factor as an excuse to dump their plans for selling the B-Class in the US. At that time, MB looked like they were serious about selling the B-Class in America.
The 5-star rating is good news, but if this car were sold in America, that wouldn't be enough to create buyer appeal. Yes, there would be buyers, but you'd also be alienating some of the MB crowd who'd feel that this car is diluting the image of their brand / current car.
