1 series print ad - What do you guys think? - Page 2

vabboud · 05-21-2006, 06:57 AM

but again it is true,
i neede to see all three of the ads to figure it out directly
i was baffled by the first alone, i knew it had something to do with individuality, but what exactly?
after seeing ads 2-3 it all clicked together

Top Secret · 05-21-2006, 07:11 AM

While good, I just think it's just too vague to be an effective advertisement.

For me, I think a good 1 Series ad would go something like this:

Bit out of place?

And then you place a picture with the 1 Series in the middle of a carpark full of Golfs, A3's, Astra's and MB A-Class'.

So is this. BMW 1 Series. Different.

BMW_Dude · 05-27-2006, 05:48 AM

Once I understood what this ad was about, it seems very clever, but I'm sure most people wouldn't get it!

Like TS says, it would be better, if in these pictures there was one of something different, like for the houses picture, there would be one of a completely different looking house, maybe with a 1er on the drive!

05-21-2006, 06:57 AM	#11 (permalink)
vabboud Enthusiast Join Date: Oct 2005 Posts: 484 Thanks: 20 Thanked 28 Times in 26 Posts	Re: 1 series print ad - What do you guys think? but again it is true, i neede to see all three of the ads to figure it out directly i was baffled by the first alone, i knew it had something to do with individuality, but what exactly? after seeing ads 2-3 it all clicked together

05-21-2006, 07:11 AM	#12 (permalink)
Top Secret Advocate Join Date: Nov 2005 Posts: 624 Thanks: 0 Thanked 3 Times in 3 Posts	Re: 1 series print ad - What do you guys think? While good, I just think it's just too vague to be an effective advertisement. For me, I think a good 1 Series ad would go something like this: Bit out of place? And then you place a picture with the 1 Series in the middle of a carpark full of Golfs, A3's, Astra's and MB A-Class'. So is this. BMW 1 Series. Different.

05-27-2006, 05:48 AM	#13 (permalink)
BMW_Dude Aficionado Join Date: Sep 2005 Posts: 4,224 My Mood: Thanks: 265 Thanked 392 Times in 234 Posts	Re: 1 series print ad - What do you guys think? Once I understood what this ad was about, it seems very clever, but I'm sure most people wouldn't get it! Like TS says, it would be better, if in these pictures there was one of something different, like for the houses picture, there would be one of a completely different looking house, maybe with a 1er on the drive!

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